A streetcar named … um, well, read for yourself

And I thought our university had issues with confusion over our new name. At least we’re not dealing with anything like this. Via Snark Hunting.

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Now playing: Robyn Hitchcock – Grooving On An Inner Plane
via FoxyTunes

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Author: andrewcareaga

Higher ed PR and marketing guy. Communications director for Missouri University of Science and Technology (Missouri S&T) in Rolla, Missouri, USA. Slow runner, mediocre guitarist, lover of music and puns, and an avid St. Louis Cardinals fan. I blog and Tweet about #highered, #music, #gocards and #random stuff.

2 thoughts on “A streetcar named … um, well, read for yourself”

  1. From your first link..
    “For first reference of any UM campus other than Missouri S&T, write the complete name: “University of Missouri-Columbia” (not “Missouri University” or “University of Missouri”),”

    Sadly, because we had to change our name too – a wrench is now thrown into the logic of your style guide.

  2. Jon – I think our style guide’s use of the full, formal name on first reference is still correct. Everything I’ve read in the Collected Rules and Regulations, and in press reports, indicate that the full name is still to be on first reference for official communications, with subsequent references to “University of Missouri,” “MU” or “Mizzou.” In our style guide, we explain that “MU” is acceptable on second and subsequent references.

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