USA: [insert tagline here]

Make the Logo Bigger suggests that it may be time the United States gets a tagline, because maybe it would help our global image.

Obama wants to repair the image of America abroad, and well, why not break the mold and go with a tagline to help win hearts and minds. We’d do the same thing with a new ad campaign, which is essentially what this is, no? Besides, if states can have them, why can’t the country as a whole?

MTLB has gotten some good suggestions in the comments. A few of my favorites:

The Empire You Trust

I can’t believe it’s not democracy

Defending World Champs

Home of the bailouts

Ones I might suggest:

Got democracy?

E Stimulus Unum

It tastes like democracy, but it’s not

Home of the fightin’ feds

But as one commenter suggested, “anything we come up with will get killed in focus groups anyway.” Swap “focus groups” for “committees,” and you have higher ed marketing at its finest.

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Author: andrewcareaga

Higher ed PR and marketing guy. Communications director for Missouri University of Science and Technology (Missouri S&T) in Rolla, Missouri, USA. Slow runner, mediocre guitarist, lover of music and puns, and an avid St. Louis Cardinals fan. I blog and Tweet about #highered, #music, #gocards and #random stuff.

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