From the gratuitous self-promotion department:
We’ve been talking about this topic for a few months and agreed that colleges and universities could use some guidance in developing social media policies (or guidelines, as we like to call ours,since our campus culture — like many others — has an aversion to anything stamped as “policy”). In this session, Teresa and I plan to go beyond the nuts and bolts of creating the policy to also cover the nuances of selling your administration on the policy and building buy-in.
Since we’ve got several weeks before we present, I’m hoping to tap into the hive mind of the Internet. I’d be interested in hearing from you about what you see as the most important elements a social media policy should include. Also, if you have a social media policy for your university that you’d be willing to share for this webcast, please let me know, either in the comments here, on Twitter or via email (at andrew DOT careaga AT gmail DOT com).