Infographic of the day: the social media triage

Here’s a great “social media triage” diagram/flow chart that outlines a process for responding to social media messages. Click on the image to see a bigger and more readable version.


I found this chart thanks to a tweet from the always helpful Davina Gould, who got it from Mark Greenfield, who got it from @imeldak, who in turn got it from Charlene Li, who created the thing and shared it during a recent seminar. Check #socialchecklist for the Twitter stream from that seminar, or check out Li’s presentation with co-presenter Jeremiah Owyang on slideshare. (The social media triage image is on slide 20.)


Author: andrewcareaga

Higher ed PR and marketing guy. Communications director for Missouri University of Science and Technology (Missouri S&T) in Rolla, Missouri, USA. Slow runner, mediocre guitarist, lover of music and puns, and an avid St. Louis Cardinals fan. I blog and Tweet about #highered, #music, #gocards and #random stuff.

8 thoughts on “Infographic of the day: the social media triage”

  1. Yes, it’s very simliiar to the air force’s triage, in fact if you listen to the webinar, we credit the Air Force for their work, and talk about them.

    Jeremiah, from Altimeter.

  2. Thanks for the mention. I love how Twitter can help bring attention to great content like this. I’ve printed it out, posted it to my bulletin board for easy reference, and circulated the link to my coworkers.

    My web editor made one keen observation on this graphic: “Notice how there is no ‘delete comment’ action in the whole flowchart!”

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