Friday Five: Marketing quotes from HubSpot’s new ebook

101_marketing_quotes_ebook_cover-resized-600If you’re in need of some inspiration for your marketing work, download this ebook from HubSpot, titled 101 Awesome Marketing Quotes. (It’s free of charge, but of course HubSpot requires some info from you in exchange for the wisdom.) The quotes come from some of the leading marketers around these days. Some are practically household names; others you may have never heard of. Regardless, you can learn from page after well illustrated page of insightful quotes.

I downloaded 101 Awesome Quotes for my weekend reading, but I couldn’t wait for Saturday to get started. I’ve already devoured it and am now ruminating on what I’ve digested. I also already borrowed a couple of quotes for a recent presentation (view on Slideshare).

With 101 great quotes to choose from, it was easy to come up with five sharables for today’s Friday Five.

These five quotes resonate with me. Maybe they will with you, too.

  1. Doing well with blogging is not about writing one key post, it is about performing day after day and helping a few people at a time. – Aaron Wall, author of The SEOBook Blog.
  2. We’re all learning here; the best listeners will end up the smarted. – Charlene Li and Josh Bernoff, authors of Groundswell.
  3. Already, companies that speak in the language of the pitch, the dog-and-pony show, are no longer speaking to anyone. – The Cluetrain Manifesto
  4. We have embarked upon the world’s largest cocktail party, and every issue imaginable is up for grabs. – Geoffrey Moore, author of Dealing With Darwin.
  5. Institutions that once had to go through media to deliver information are now themselves media. – Andrew Nachison, founder of We Media.

Have you downloaded the ebook? If so, what are your favorite quotes? Feel free to share in the comments below.


Author: andrewcareaga

Higher ed PR and marketing guy. Communications director for Missouri University of Science and Technology (Missouri S&T) in Rolla, Missouri, USA. Slow runner, mediocre guitarist, lover of music and puns, and an avid St. Louis Cardinals fan. I blog and Tweet about #highered, #music, #gocards and #random stuff.

One thought on “Friday Five: Marketing quotes from HubSpot’s new ebook”

  1. I totally identify with quote #3. So many companies fall in love with the medium and the way in which they deliver their pitch they sometimes overlook the need to connect to their core audience. Marketing is all about reaching out and getting people to respond, not just paying with shiny new toys and endlessly experimenting with paradigm shifts.

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