Friday Five: 2013 trends

road-aheadA lot of bloggers post end-of-year/start-of-year pieces that gives their take on what trends the new year will bring.

I scanned several of these posts. Here are five that are most relevant to higher ed marketing work and definitely worth passing along.

There are a lot of good ideas here, and most of them are well-informed by the authors’ own perspectives, research and experiences. Time will tell which of these trends actually take hold in 2013 and what falls by the wayside.

1. 7 digital trends that will shape #highered in 2013 is Karine Joly’s UniversityBusiness article on the same topic, presented for her blog readers. Terrific insights, as usual.

2. 10 higher education trends for 2013, from The Lawlor Group.

3. Immersive branding, dystopic fascination, manufactured addiction and other top trends for 2013 (video) from Trend Hunter.

4. 5 marketing predictions for 2013, from Mashable.

5. More higher ed marketing and web predictions, an hour-long Higher Ed Live program/roundtable discussion with Oberlin’s Ma’ayan Plaut, Harvard’s Mike Petroff and Bravery Transmedia’s Joel Goodman, all moderated by host Seth Odell of Southern New Hampshire University.

Photo © Greatsky | Stock Free Images & Dreamstime Stock Photos

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Author: andrewcareaga

Higher ed PR and marketing guy. Communications director for Missouri University of Science and Technology (Missouri S&T) in Rolla, Missouri, USA. Slow runner, mediocre guitarist, lover of music and puns, and an avid St. Louis Cardinals fan. I blog and Tweet about #highered, #music, #gocards and #random stuff.

2 thoughts on “Friday Five: 2013 trends”

  1. Interesting video. Reminds me of the “world of the future” videos we saw as a kid. Weren’t we supposed to be living in space stations orbiting alien planets by the year 2000?

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