Wednesday, March 13, 2013: The video of our discussion is now available.
Thursday, March 7, 2012: Thanks to everyone who tuned in today! Hope you had as much fun as I did. If you missed today’s show, check the Higher Ed Live website or YouTube channel in a few days for the archive.
I’m excited to be part of a roundtable discussion about branding in higher education on this week’s edition of Higher Ed Live, the weekly live webcast about issues in higher education.
This episode airs at a special time — earlier than usual, at 11 a.m. EST Thursday, March 7 — and features two past winners of Educational Marketing Group‘s International Brand Master Award: 2011 recipient Emma Leech, director of marketing and communications at Nottingham University in the UK, and me. (I won the award in 2009). Our discussion will be moderated by Travis Brock, director of business development for Educational Marketing Group and one of the people who tweet from @EMGonline. (Travis also tweets from @tbrock111.)
I hope you’ll tune in and chime in on the #higheredlive back-channel on Twitter. With Emma’s participation, this will be a branding discussion with a truly international flavor — not only because she hails from the UK, but also because her team’s work extended beyond the UK to China and Malaysia.
What: Higher Ed Live Roundtable Discussion with Former Brand Masters
When: 11 a.m. EST Thursday, March 7
Where: On the Internet (watch live at higheredlive.com/live/)
Thursday’s episode will mark my third appearance on Higher Ed Live. In my first show, host Seth Odell and I talked about the future of PR in higher ed and a roundup of the CASE V/VI joint conference held in Chicago last December.